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Manufacturers must continue the conversation around palm oil to address customer concerns.

Monique van Wijnbergen | Mar 25, 2019

During Natural Products Expo West in Anaheim earlier this month, we had many conversations about the future of palm oil. The “no palm” movement seems to be getting traction, especially among conscious consumers. As a result, a growing group of manufacturers is shying away from using palm oil in their products, reluctant to face backlash or answer concerns from their customers. To address these concerns, manufacturers would need to demonstrate palm oil’s great functional benefits to product quality and performance, and as a healthy alternative to really harmful trans fats.

 

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